Weighted checks
Title, subtitle or short description, keyword field fill and repeats, description length, popular keyword coverage, top 10 keywords, screenshot count, rating, freshness and language coverage.
Listing audit
Find the gaps and rejection risks before you publish.
The listing audit scores your store page from 0 to 100 with weighted checks and flags phrases that carry a rejection risk under store rules.
Uptika's listing audit scores a storefront's listing from 0 to 100 with weighted checks, from title length to screenshot count, and separately checks for rejection risks such as other brand names, hype words, prices, emoji or keyword stuffing.
Listing audit
What do you get?
Pass, warn, fail
A passed check earns its full weight, a warning half, a fail nothing. Unknown checks are left out; every row says why.
Rejection risk check
Other brands' names, title phrases like "best" or "#1", prices and discounts, emoji, ALL CAPS and repetition, platform names. Each failed rule takes 5 points off the score.
Start with these
The three fixes worth the most points sit on top, each linked to the page that does the job, such as the keyword field builder or the copy workshop.
How does it work?
Your listing is read
Live text, screenshots and rating; with App Store Connect connected, the keyword field and promotional text too.
The checks run
Each check is scored by its weight and the rejection risk rules run on top; the result is 0–100.
Fix and look again
Once your new text is live, the next reading updates the score by itself.
Free
Which plan includes it?
The listing audit is on every plan. All ASO findings and AI insights come with Starter, from $29 a month.
Questions
Is the listing score the same as the ASO score?
No. The listing score looks only at the page: text, screenshots, rating, freshness. The ASO score adds ranks, visibility and competition.
Does the rejection check predict the review decision?
No, it is a pre-check. It looks for phrases that are common rejection reasons under store rules; Apple and Google make the final call.
What description length passes?
The description check gives full marks from 2,500 characters. On Google Play it also checks that your main keyword appears 3–5 times in the description.
Is it free?
Yes, the listing audit is on every plan.
Other features
ASO score and AI insights
One score, and exactly what to fix next.
See the featureCopy workshop
Score your store copy before it goes live.
See the featureUptika report
Show your score, send your report.
See the featureApp Store rejection reasons and fixes (2026), guideline by guideline
The most common App Store rejections, guideline by guideline: what each message means, how to fix it, how to reply to App Review and when to appeal.
Read the guideGoogle Play metadata policy: emojis, ALL CAPS and "#1" in titles
What Google Play's Metadata policy bans in titles, short descriptions, icons and graphics: banned vs allowed examples, keyword stuffing rules and the fix.
Read the guideASO checklist: 30 checks before launch and every release
A 30-item ASO checklist for the App Store and Google Play: each check with its field, limit, where to verify it and the official rule behind it.
Read the guideMetadata Linter
Paste your store text: limits, repeats, singular/plural waste and policy risks, instantly, in your browser.
Open toolListing X-Ray
Holds a store listing's searchable fields against the store's own suggestions and the category's top 10.
Open tool